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Honest skin care ingredients

I spend a lot of time looking at ingredient lists for other skin care products.  I walk through those stores shaking my head and sometimes even laughing.  That's because so many products contain ridiculous ingredients.  Some have chemicals that are touted to do minor miracles, but the inventors forgot that the size of the molecule is too big to penetrate the skin...minor details...  Some other products contain forms of active ingredients that can't work in humans...  Like magnesium ascorbyl phosphate, a biologically worthless type of vitamin C.  Only L-ascorbic acid has been shown to be beneficial in humans.  Still others contain ingredients that are destroyed by light and should only be used at night.  Vitamins C and A are great examples of this.  Still others contain too little of the active ingredient to make a difference.  An example of this is 1% lactic acid, which is fairly useless with concentrations under 5%.  (Every drug or active ingredient has what is called a "dose response curve" - you would not take half a Tylenol because it takes 2 tablets to cure your headache...). Still other skin care products contain an enormous number of ingredients...kind of like the chemist got paid more if he had a really long list of ingredients.  The truth is that each and every ingredient has the potential to cause an allergic reaction.  So my goal is to have as short a list as possible.  I follow the rules we have in medicine - I use the least number of ingredients that does the job...and I use them in the lowest concentration that is scientifically proven to make a difference.

When you look through the ingredient lists for my products, you will find that I follow my own rules.  I use only scientifically proven ingredients - in the right form and the right concentration.  And I try to keep the ingredient list as short as possible.  And that's how I arrived at the company's slogan:  you don't have to read the labels on my products...I do it for you...